Blog Archives

New Administration – Now What Do We Do?

Take action. After weeks on the ground in New Hampshire working tirelessly for Hillary and other Democrats, my friend sent a message to her millennial friends (which includes her and my kids).  Here’s an excerpt: . . . ironically, the

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Posted in Education, Efficiency, Energy, Renewables, Solar, Wind

Changing habits for renewables success

One of the most active cleantech investors, Vinod Khosla, made an interesting statement last Fall quoted in the San Francisco Chronicle: “Anything that requires people to change their habits has a low probability of success.” A pretty cynical, discouraging view when you think about our energy needs, priorities and what has to change. But, when gasoline hit $4.00 a gallon, we saw demand for gas guzzling SUVs drop off precipitously in favor of smaller, more fuel efficient cars. There was a visceral reaction – sticker shock – at fill-up time. How will we as a nation help achieve Obama’s goal to embrace renewable energy alternatives if we don’t experience energy price movements big enough to affect our habits in ways that produce strong reactions that counter Khosla’s view? If we want renewable energy initiatives to take hold broadly, marketing needs to become a key weapon in the fight – right now.

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Posted in Blogroll, Email, Energy, Marketing, Tales From the Road, Uncategorized

Cleaner cars . . . too late?

President Obama has quickly reversed the Bush administration’s stonewalling of California’s efforts to further limit pollution and failure to create regulations to implement a 2007 Department of Transportation law requiring a 40 percent improvement in gas mileage for autos and light trucks by 2020. At last, especially in light of the National Academy of Sciences report that “Turning off the carbon dioxide emissions won’t stop global warming.”

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Posted in Blogroll, Energy, Tales From the Road, Uncategorized

Intel Inside your car?

Andy Grove, former chairman of Intel, is reported to be pushing his old firm to become a manufacturer of electric car batteries. The December 12 WSJ report cites Grove’s advice as a potential solution to the microprocessor company’s “[struggle] to

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Posted in Blogroll, Energy, Marketing, Tales From the Road, Uncategorized

Where do social networks go from here?

In the December 1 NY Times, Andreas Stavropoulos, the Draper Fisher Jurvetson (VC of Skype and Hotmail fame) managing director who led the investment in, raised a valid issue: “We’ve been looking at this overarching question of where does

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Posted in Blogroll, Collaboration, Energy, Marketing, Tales From the Road
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